Free Download Face Value: Portraiture in the Age of Abstraction, by Brandon Brame Fortune Wendy Wick Reaves

Free Download Face Value: Portraiture in the Age of Abstraction, by Brandon Brame Fortune Wendy Wick Reaves

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Face Value: Portraiture in the Age of Abstraction, by Brandon Brame Fortune Wendy Wick Reaves

Free Download Face Value: Portraiture in the Age of Abstraction, by Brandon Brame Fortune Wendy Wick Reaves

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Review

"An exciting show given full expression in this excellent book"—David Ecclestone, Cassone"A unique, beautifully produced, gap-filling work of inspired curating and art history"―Donna Seaman, Booklist Online"An exciting show given full expression in this excellent book"—David Ecclestone, Cassone"A unique, beautifully produced, gap-filling work of inspired curating and art history"—Donna Seaman, Booklist Online

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About the Author

Brandon Brame Fortune is Curator, Department of Painting and Sculpture, National Portrait Gallery, Smithsonian Institution, Washington, D.C. She has worked at the National Portrait Gallery since 1987. She was the Portrait Gallery's coordinator for the Outwin Boochever Portrait Competition 2006 and 2009. She was a co-curator for the 2008 National Portrait Gallery exhibition, Recognize! Hip Hop and Contemporary Portraiture, and is the leader of the Portrait Gallery's "Portraiture Now" team.Wendy Wick Reaves, curator of prints and drawings, is Interim Director of the National Portrait Gallery. Reaves established the graphic arts department at the National Portrait Gallery in 1974. The collections she has developed include fine-art prints and drawings, rare books and illustrated journals, posters, caricatures and cartoons. Reaves is the curator of numerous exhibitions for the Portrait Gallery on subjects ranging from the 18th to the 20th century. Her books include "Reflections/Refractions: Self Portraiture in the Twentieth Century" (2009) and "Ballyhoo! Posters as Portraiture" (2008), "Eye Contact: Modern American Portrait Drawings" (2002) and "Celebrity Caricature in America" (1998). David C. Ward is Senior Historian at the National Portrait Gallery, Smithsonian institution where he has curated exhibitions on Walt Whitman, Abraham Lincoln, and 2010's award winning "Hide/Seek. Difference and Desire in American Portraiture." In 2012 he opened Poetic Likeness. Modern American Poets. Also, a poet his work has has been published in PN Review and other venues; a small selection of his was published as Internal Difference (Lintott, 2011) and a full colleciton, entitled Call Waiting (Carcanet Press) will be published in August 2014.

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Product details

Hardcover: 176 pages

Publisher: GILES (May 13, 2014)

Language: English

ISBN-10: 1907804420

ISBN-13: 978-1907804427

Product Dimensions:

9.5 x 0.8 x 12.2 inches

Shipping Weight: 3 pounds (View shipping rates and policies)

Average Customer Review:

4.5 out of 5 stars

2 customer reviews

Amazon Best Sellers Rank:

#854,733 in Books (See Top 100 in Books)

Wonderfully written and researched study of this period of American portraiture and the figure (1945-1975). Beautifully illustrated with lots of surprises and three insightful essays by the authors/curators. A great addition to your art library.

This is a decent quality book, but the perspective is limited. It's written for BabyBoomers.

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Face Value: Portraiture in the Age of Abstraction, by Brandon Brame Fortune Wendy Wick Reaves PDF

Face Value: Portraiture in the Age of Abstraction, by Brandon Brame Fortune Wendy Wick Reaves PDF

Face Value: Portraiture in the Age of Abstraction, by Brandon Brame Fortune Wendy Wick Reaves PDF

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Ebook Download Not All Dead White Men: Classics and Misogyny in the Digital Age, by Donna Zuckerberg

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Not All Dead White Men: Classics and Misogyny in the Digital Age, by Donna Zuckerberg

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Review

“A chilling account of trolling, misogyny, racism, and bad history proliferated online by the Alt-Right, bolstered by the apparent authority of Greek and Latin Classics. Zuckerberg makes a persuasive case for why we need a new, more critical, and less comfortable relationship between the ancient and modern worlds in this important and very timely book.”―Emily Wilson, translator of The Odyssey“Explores how ideas about Ancient Greece and Rome are used and misused by antifeminist thinkers today.”―Time“Zuckerberg characterizes the ‘Red Pill’ online community as the corner of the internet dominated by men’s-rights activists, the alt-right, pickup artists, and the sex-eschewing communities known as Men Going Their Own Way…Virtually all these subgroups appropriate classical literature for their own purposes.”―The Atlantic“Zuckerberg presciently analyzes [‘red-pill’] communities’ (and sections of Silicon Valley’s) embrace of stoicism as a self-help tool to gain confidence, jobs, and girlfriends. Their adoration of men like Marcus Aurelius, Epictetus, and Ovid, whose Ars Amatoria earned him the reputation of being history’s first pickup artist, is founded in a limited and distorted interpretation of ancient philosophy, she writes, lending heft and authority to sexism and abuse.”―The Nation“The book is an achievement… An admirable foray into the difficult and often distressing terrain of far-right politics, and an important contribution to the growing collection of essays, archives and discussions centered on the place of classics in today’s thorny political landscape.”―Times Literary Supplement“Traces the application―and misapplication―of classical authors and texts in online communities that see feminism as a threat.”―Bitch Media“Zuckerberg argues that it is important to study why classical texts have been weaponized by [The Red Pill] and how, regardless of their ‘appropriation of antiquity,’ the ancient texts are already problematic themselves.”―Los Angeles Review of Books blog“Not just an incredibly important book that teaches readers about the tactics of a far-right, antifeminist online community, the ‘manosphere,’ but also demonstrates ways in which experts can use their knowledge to deconstruct the use and abuse of history.”―EuropeNow“A clear explanation of the machinations of the red pill community…Offers some sense of how individuals with an interest in progressive politics might respond to not only the abuse of ancient works, but also to the works themselves. In dissecting the far right’s misuse of these texts, Zuckerberg opens the door to a reconsideration of what is and isn’t the ‘foundation of Western Civilization.’”―Ploughshares“Aims to take back the writings of the ancients from misogynist online communities.”―Publishers Weekly

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About the Author

Donna Zuckerberg is a Silicon Valley–based classicist who received her doctoral training at Princeton University. She is the founder and Editor-in-Chief of Eidolon, a prize-winning online Classics magazine (www.eidolon.pub).

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Product details

Hardcover: 288 pages

Publisher: Harvard University Press (October 8, 2018)

Language: English

ISBN-10: 0674975553

ISBN-13: 978-0674975552

Product Dimensions:

5.8 x 1 x 8.5 inches

Shipping Weight: 15.4 ounces (View shipping rates and policies)

Average Customer Review:

3.6 out of 5 stars

12 customer reviews

Amazon Best Sellers Rank:

#56,683 in Books (See Top 100 in Books)

Not only a useful corrective to alt-right misreadings of classics, but just as importantly, a really excellent appreciation of the Greek and Latin originals. Reading this, one learns a lot about Red Pill virtual communities -- and also a lot about Ovid, the intellectual history of Stoicism, Latin poetic structure, and more. A very worthwhile read.

I've just finished reading the chapter on misogynist websites' appropriation of Ovid's Ars Amatoria. Zuckerberg's book really illustrates the power of bringing ancient material into dialogue with the contemporary world, even when "contemporary" means disturbing online communities like the ones she documents here. Zuckerberg has worked through all these disgusting sites so that you don't have to in order to find out what new perspectives the comparison gives on debates about the poem. Just one example of many: Scholars sometimes argue Ovid is just joking or being intentionally outrageous when he appears to advocate rape, but when we see modern readers taking it all literally it makes us ask whether scholars are working too hard to make Ovid politically acceptable because we assume ancient = admirable. Few scholars are bringing ancient and modern material together in such a critical, interesting, and revelatory way.

An informed and nuanced explication of Red Pill communities. If you ever wondered how ancient history is manipulated so as to support the purposes of modern far right groups, then read this. More than that, this book gives insight into the misogyny characteristic of many of these groups.

Looks like everyone who rated this 1 star is a dude. Probably a white dude. Don’t listen to them! This book is fantastic!

A book with academic chops and an approachable writing style. Fascinating, engrossing, and so important.

Enjoyable read, well researched and thoughtful. Would recommend.

Very interesting read, worthwhile if you’ve ever seen someone use the classics as precedent for misogyny and thought “wait a sec...”, well-written and original

Fascinating critique of alt-right and feminist politics and their use of ideas from ancient Greece and Rome. There are some sick ideas out there on the internet that claim authority from antiquity - this book was great guide to both.

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Free Ebook Mixed: Portraits of Multiracial Kids, by Kip Fulbeck

Free Ebook Mixed: Portraits of Multiracial Kids, by Kip Fulbeck

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Mixed: Portraits of Multiracial Kids, by Kip Fulbeck

Free Ebook Mixed: Portraits of Multiracial Kids, by Kip Fulbeck

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About the Author

Kip Fulbeck, professor and artist, lives in Santa Barbara.Cher is an internationally adored music and film star.Dr. Maya Soetoro-Ng is a multiracial identity specialist and educator.

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Product details

Paperback: 264 pages

Publisher: Chronicle Books (March 31, 2010)

Language: English

ISBN-10: 0811874087

ISBN-13: 978-0811874083

Product Dimensions:

7 x 1 x 7 inches

Shipping Weight: 1.4 pounds

Average Customer Review:

4.4 out of 5 stars

28 customer reviews

Amazon Best Sellers Rank:

#809,953 in Books (See Top 100 in Books)

This is a book that has been on my to be owned list for a while and when it finally arrived in the mail today I was over the moon and of course re-read the whole thing in one setting. So what makes this book so amazing?Well if some of you somehow missed this news flash, I am mixed. And I am married to a man who does not share the same racial heritage as me. So our kids will be even more mixed. Mexican, Native American, German, Caucasian, Irish, Austrian, Czech and Prussian to be exact.Growing up mixed was interesting for me. While most of my life was spent in areas predominated by white culture, at 17 I moved into a household that primarily spoke Spanish and ate Mexican food everyday. In both areas I felt as many of the parents and Kip expressed in Mixed, that I was always pressured to chose one culture over the other. "Choose one" on the demographic forms.So what I loved about this book is how it embraces a new generation of mixed kids and paves the way for them that they don't have to choose one race over the other. They won't have to choose to identify with one race but can embrace their Heinz 57 of cultures and be proud and beautiful.If I had to pick one complaint with this book, it's that is wasn't as diversified as I'd like to see. A few mix combinations were displayed over and over again with some not pictured at all (Where are the strictly Latino/Caucasian kids?).Overall this is a book I am so happy to have as part of my permanent bookshelf and definitely plan to share it with my children in the years to come.

A few months ago, I saw the museum exposition based on this book at the Japanese-American Museum in Los Angeles. I was so delighted and inspired by it that I very nearly bought the book immediately, but I figured, "Well, c'mon, how often am I going to look at it?" But I've been haunted by these photos -- in a nice way -- so I finally gave into temptation and bought myself a copy. You probably should indulge, too.The book is, as the title implies, primarily photos of kids from mixed backgrounds. Each portrait includes the child's background, so you can see that Kieli is Chinese, Scottish and Irish. (You don't need to be told that she's a cutie.) The children are all under the age of 12; as the author said in the museum show, that is young enough that the children don't yet define themselves primarily in terms of race. For example, he asked each of them to write or draw answers to "Who are you?" and most said things like, "I like baseball" rather than "I'm Chinese."The book would be worth it simply as a cool collection of kids' portraits, and as inspiration for anyone who wanted to see how to take better pictures of their kids. But where it transcends "interesting" and approaches "magical" is in the text that accompanies many of the photos, and in the essays at the beginning of the book. Many of the photos include the "who are you?" essay or drawing ("I play soccer. I am amazing."...) or notes written by one of the kids' parents, nearly all of which are upbeat ("....I have struggled for years to come to terms with my racial identity, but I don't believe my children will have that problem").There's an engaging essay by the author, who pointed out that until the U.S. Census of 2000 he had to "choose one" when it came to identifying his race, and that such choices could make someone feel as though he's rejecting one of his parents. (Plenty of forms still have "check one," I've since noticed.) I was also inspired by the long forward by Dr. Maya Soetoro-Ng, the sister of President Obama, in which she wrote about the self-perceptions of those who grow up as mixed race. "The newly visible and active presence of mixed-race youth offers interesting opportunities for discussions about identity," she writes, and she explains the importance of "appreciation for complex identities and [the need to] thereby usher in a more truly inclusive understanding of 'diversity.'" The afterward by Cher is nice but it's only a page -- just one step above a book blurb.This is a wonderful book, and it will cheer you up immensely. Recommended.

I purchased this book for my church children's library, as they are expanding it to include books featuring justice and diversity. I think this book is great on several levels. The photos of the many children are wonderful. Each one looks different, of course, yet all are appealing and "approachable." There is text included, and older children may be interested in that, but just looking at, and talking about, all of the portraits will be enough for younger children.

This book is simply amazing. For anyone who has mixed race kids or who are interested in mixed race issues, etc. this book is perfect. Each page features photos of a different mixed race kid and you get to see what different races/ethnicities each kid is too! It is great for showing people that you can't always put people into one racial category or box and also helps to break down barriers and expectations in how we "think" people should look. I love this book and try and give it as a present whenever possible. It is always a great conversation starter.

I just had to take the time to review this book, because my daughter (1 year 1/2 old) loves it and so do I. I had it on my wishlist for awhile and brought it a few months ago. Wish I had brought it sooner. Every night before bedtime we have to look at the book and she will give kisses to the babies pictures. Oh and she loves the baby on the back flap (the photographer's baby) - he should have put a bigger picture of his baby in there too, because she loves that baby. If you are thinking about buying this book - just go ahead and do it - I don't think you will be disappointed - we weren't.

Mixed race kids tell their stories...a fun read...and encouraging to know that our grandson is not alone. A good read for everyone...mixed race or not.

I bought this book out of curiosity because my daughter is biracial. There are photos of children of many ages, sometimes with a little drawing or note from the child, sometimes with a note from the parent. These are all very positive, the parents talking about how great their kids are and how much they love them. Not a lot of commentary on difficulties kids may face... it's definitely a book with a 'we are all human' type of message, which is nice. Each photo also lists the 'mix' for each kid, which is interesting. I am not sure I believe all the claims, as some parents seemed to view having a mixed heritage as being like collecting Pokemon -- gotta have 'em all. Fun book, overall.

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Get Free Ebook Metabolic Autophagy: Practice Intermittent Fasting and Resistance Training to Build Muscle and Promote Longevity (Metabolic Autophagy Diet), by Siim Land

Get Free Ebook Metabolic Autophagy: Practice Intermittent Fasting and Resistance Training to Build Muscle and Promote Longevity (Metabolic Autophagy Diet), by Siim Land

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Metabolic Autophagy: Practice Intermittent Fasting and Resistance Training to Build Muscle and Promote Longevity (Metabolic Autophagy Diet), by Siim Land

Get Free Ebook Metabolic Autophagy: Practice Intermittent Fasting and Resistance Training to Build Muscle and Promote Longevity (Metabolic Autophagy Diet), by Siim Land

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Product details

Series: Metabolic Autophagy Diet (Book 1)

Paperback: 533 pages

Publisher: Independently published (February 9, 2019)

Language: English

ISBN-10: 1790686393

ISBN-13: 978-1790686391

Product Dimensions:

7 x 1.2 x 10 inches

Shipping Weight: 2.4 pounds (View shipping rates and policies)

Average Customer Review:

4.7 out of 5 stars

15 customer reviews

Amazon Best Sellers Rank:

#21,118 in Books (See Top 100 in Books)

Siim has researched autophagy and longevity extensively. He has combined his research and his personal experience into a one of a kind book. It would take dozens of other books and websites to combine this information. If you want to get to the nitty gritty of autophagy, health, longevity; This is the book.

What I liked about this book is the detailed information on all aspects of health and fitness and diet. Cutting edge science and research involved with health span and lifespan. He listed the many sources of health problems which basically are all from inflammation in your body and typically it’s what you eat that induces most disease. He even suggested the best test is CRP test you can have your Dr order to determine your inflammation levels. I am very interested in this topic and reading this book was incredibly easy and all encompassing. In my opinion the author is incredibly educated on these subjects. This is the best book I have ever read. He goes into proper eating patterns to optimize weight loss and muscle building. The best supplements for mind body health. A detailed description of foods you can eat on the keto diet and foods you should avoid that cause inflammation and illness. He listed many reasons why the healthcare system is chasing its tail on some information they put out. As soon as I receive this book in the mail I couldn’t put it down until I was completely finished with it. I highly recommend this book for anyone that’s looking to lose weight anyone looking to build muscle and anyone who has an illness. Thank you for reading my review Bryan

It's a huge book full of references and intermixed with the author's own well reasoned extra insights and high-probability best-practice suggestions in the areas that still lack confrontational studies. This young author has incredible reasoning and intellectual maturity and just amazingly well researched information and insights. I have not gotten from cover to cover yet since there's so much in this book that is so thought provoking that it challenges even the basic social and cultural presumptions we all have about "who and what" we humans rally are. Completely rational and high quality nutrient-rich food for thought and application into everyone's lives This kind of book can save lives and add years to a person's longevity as well as quality of life. Wish I had known these principles and had the practical insights and solid practical way of living, and eating (and even resting/sleeping-for-health) when I was a young man. Wow. It's time for us humans to "get with it" and take it to the next ontological level... we're tardy to the invitation. A must read book for anyone seriously interested in being the best version of themselves. "Stay empowered" Siim Land!

I come to Siim's book after seeing many of his youtube videos. Much of what he talks about in his videos he goes over in detail in his book. Reading his book on the computer gives me access to words i need to understand the science he talks about. Plus he is teaching you how to understand the science like mTOR and AMPK... building up the body and taking out the trash during autophagy are key topics. SIIM also goes into in detail how to workout to build muscle safely while doing different kinds of IF (intermittent fasting) He answered many of my questions on how hard i can work out and helped me form a better plan with IF and hard style kung fu workouts. Thanks Siim!!

Very well researched. Credible. Much too much medical jargon for normal folks. I learned a lot but the book would be more useful without so much meaningless (to me) medical terminology.

Siim Land is a pioneer in the study of Metabolic Autophagy. He generously shares what he has learned via You Tube and social media, free. He's a free spirit as well, without sponsors to bow-down-to by advertising their products., unlike many of the ketosis gurus. This book has 50 pages of references! I had a question about thyroid function while fasting and couldn't find the particular answer online, and then I remembered Siim's book and knew it would be there. It was. This is a very well-researched reference on autophagy in the human body and how to achieve it for a longer, healthier life. Thank you for this resource, a 533 page 7"x10" SUBSTANTIAL paperback. Autophagy is a complicated subject but this book breaks it down in easy to understand terms.

Another home run. Really good read. I do recommend watching his YouTube Channel because it will help you understand the book a little better. This guy really knows what he is talking about. Don’t let his age fool you.

The author explains what autophagy is, how it works, and why it is a valuable aid to help live a longer, healthier life.

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Metabolic Autophagy: Practice Intermittent Fasting and Resistance Training to Build Muscle and Promote Longevity (Metabolic Autophagy Diet), by Siim Land PDF

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Now, you might understand well that this publication is primarily suggested not just for the visitors that enjoy this topic. This is also promoted for all people as well as public form society. It will not restrict you to read or otherwise guide. But, when you have started or started to review DDD, you will certainly recognize why exactly the book will certainly offer you al favorable things.

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Product details

File Size: 452 KB

Print Length: 30 pages

Simultaneous Device Usage: Unlimited

Publication Date: July 25, 2016

Sold by: Amazon Digital Services LLC

Language: English

ASIN: B01J4G1KSG

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Amazon Best Sellers Rank:

#615,307 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

It gives all the info u need to know about Pokemon GO. And on top of that, it is FREE.

If you never played pokemon before then it's a great read. You learn a lot about it before you start playing pokemon go also, if you are playing already it's OK you get to learn more about the game.

You guys should read this book because it helps you a lot. And second of all, IT IS FREE WITH KINDLE UNLIMITED

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PDF Download The Autism Answer

PDF Download The Autism Answer

Starting from seeing this site, you have attempted to start caring reviewing a book The Autism Answer This is specialized website that sell hundreds compilations of books The Autism Answer from whole lots sources. So, you won't be tired anymore to decide on the book. Besides, if you likewise have no time at all to look guide The Autism Answer, merely rest when you're in office and open the browser. You can find this The Autism Answer lodge this web site by hooking up to the internet.

The Autism Answer

PDF Download The Autism Answer

Currently offered! The Autism Answer as the most wanted publication in the world. The book that is for grownups and also teens are coming. You might have been waiting for this book for lengthy moments. So, this is the correct time to get it. Never have fun with the moment anymore, when you have the chance to obtain this book, why should play with it? When searching the title of this book here, you will directly see this page. It will locate you to earn far better choice of reading book.

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About the Author

Dr. Lawlis has focused on clinical and research methods of the mind-body relationship since 1968 when he received his Ph.D. in Psychology with an emphasis in medical psychology and rehabilitation. He was awarded the Diplomate (A.B.P.P.) in both Counseling Psychology and Clinical Psychology. He also received the status of Fellow from the American Psychological Association for his scientific contributions to the field of clinical psychology and behavioral medicine, as well as other awards for his pioneering research in this field. Most recently Dr. Lawlis has taken on the exciting project to update the alcohol and drug dependency treatment with applications for brain plasticity. He has been assigned this task by Origins Recovery Center in South Padre Island, Texas, as Director of Psychology and Brain Plasticity. Based on consistent research which shows that addicts get better the longer they stay in treatment, regardless of what treatment they receive, lays support that the brain healing time is critical, so his focus is on increasing the healing potential of the healing through such opportunities as hyperbaric chambers, vitamin and anti-inflammatory approaches, breathing patterns, neuron-biofeedback, imagery, exercises, and sonic stimulation with music. He has already produced several CDs of sonic rhythms consistent with his work in PTSD that are available specific to this regard, along with applications from biofeedback, specific brain stimulation and musical stimulations. These models have been discussed in his book, Retraining the Brain. Having served on five prestigious medical school faculties in the Departments of Psychiatry, Orthopedic Surgery, and Rehabilitation Medicine and five graduate psychology faculties, he has blazed new studies and approaches in the care of patients with chronic and acute pain, cancer and psychosomatic problems. The Medical Schools he served were New York Medical Center (1967-68), Texas Tech Medical School (1973-75), Universities of Texas Health Center (UTHC) at San Antonio (1975-76), UTHC at Dallas (1979-89) and Stanford Medical School (1991-93).

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Product details

Paperback: 126 pages

Publisher: CreateSpace Independent Publishing Platform; 1 edition (July 14, 2014)

Language: English

ISBN-10: 150105743X

ISBN-13: 978-1501057434

Product Dimensions:

6 x 0.3 x 9 inches

Shipping Weight: 8.6 ounces (View shipping rates and policies)

Average Customer Review:

3.5 out of 5 stars

8 customer reviews

Amazon Best Sellers Rank:

#540 in Books (See Top 100 in Books)

This book has the same things as dozens of others I have read about autism. Nothing new.

very informative

Full of unusual insights from a man who has coped with severe ADD, and can speak from the inside of this condition. Not all minds work in the same way, and this is a look into this way of thinking.

This book really helped me understand my autistic Grandaughter and the struggles she goes through daily.

It was very informative and does answer a lot of questions.

Wonderful overview and sensitivity to the challenges. You have to read that first paragraph

A friend bought this book for me. I cringed as soon as I saw the back cover. This book gives no answers or solutions. Only furthers fear and discrimination of autism and autistic people, referring to autistic people as "sufferers" with "dysfunctions". This book pushes for autistic people to be forced to appear as "normal" as possible, never mentioning the incredible harm that masking and ignoring the autistic self does. Please do your autistic loved one a favor and skip this book.

Very informational. Easy Read

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Download Amazon Marketplace Dilemma: A Brand Executive's Challenge Growing Sales and Maintaining Control, by James Thomson Joseph Hansen

Download Amazon Marketplace Dilemma: A Brand Executive's Challenge Growing Sales and Maintaining Control, by James Thomson Joseph Hansen

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Amazon Marketplace Dilemma: A Brand Executive's Challenge Growing Sales and Maintaining Control, by James Thomson Joseph Hansen

Download Amazon Marketplace Dilemma: A Brand Executive's Challenge Growing Sales and Maintaining Control, by James Thomson Joseph Hansen

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From the Inside Flap

THE AMAZON MARKETPLACE DILEMMABrand executives face two key questions in addressing the Amazon marketplace: 1.      Will the brand be sold on the Amazon Marketplace? 2.      If yes, then what distribution approach makes most sense for the brand?As we will discuss throughout the book, the decision regarding whether the brand will be sold on the Amazon marketplace is not always solely within a brand's control. It's better to start with the assumption that any popular brand's products will eventually show up for sale on Amazon, whether the brand wants those products there or not. The second question is more complex for brand executives. At its core, this question represents a pivotal "fork in the road" that we call the Amazon Marketplace Dilemma. That choice is:Sell TO Amazon vs. Sell ON AmazonWhich of these paths a brand chooses--and the distribution strategy it employs in that domain--will determine a brand executive's issues, challenges and priorities. Either option will impact the brand executive's ability to control their brand strategies (e.g., pricing, brand content, marketing, etc.), to generate profits, and to create a stable cadence for managing activities on the Amazon marketplace channel. In our book, we uncover the many considerations involved in developing and implementing the right Amazon distribution strategy for a given brand.

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From the Back Cover

What does it take for a brand to control how it is distributed, priced and presented on the Amazon marketplace? As consumers thinking about the Amazon marketplace, we are often drawn to the great selection at prices commonly lower than other online or offline retail sites.Yet for brand executives, the Amazon marketplace can be the source of never-ending frustration and perceived lost opportunities.  In this ground-breaking book, Thomson and Hansen develop a clear path for executives to take back control of their brands on the Amazon marketplace. By laying out the key issues that brand leaders all too often don't adequately understand, the authors bring clarity to a complex set of issues involving profits, pricing, access to product, and the consistent messaging of the brand.Â

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Product details

Paperback: 154 pages

Publisher: Buy Box Experts; 2 edition (June 5, 2017)

Language: English

ISBN-10: 0998484601

ISBN-13: 978-0998484600

Product Dimensions:

6 x 0.4 x 9 inches

Shipping Weight: 8.6 ounces (View shipping rates and policies)

Average Customer Review:

4.9 out of 5 stars

13 customer reviews

Amazon Best Sellers Rank:

#197,220 in Books (See Top 100 in Books)

This is the absolute best book every Brand Manager doesn't know they need. There is so much to selling on Amazon that happens beneath the surface, so many decisions being made that you may not even be aware of. Complicating the matter is the breakneck speed Amazon is growing, evolving, and disrupting traditional distribution channels. This book is the road map you need.Every brand has different needs. James and Joseph clearly lay out how to identify and optimize for these needs when choosing among several specific distribution strategies. As a Marketing Consultant, I see brands every day that do not realize they have this choice, and let the momentum of their legacy distribution models determine how they are represented in the future - on Amazon.My main takeaway is that Amazon needs to be separated, controlled, and coordinated with your other distribution strategies. If you are not thinking of Amazon as its own beast, you are not taking advantage of all it has to offer - and it may be harming your brand equity.

The Amazon Marketplace Dilemma is a quick, essential read for brand owners and brand managers. Due to the amount of traffic and sales Amazon has, and the ease at which an individual can create an account and begin selling, at some point your brand will likely show up on Amazon, whether you want it there are not. To paraphrase James and Joseph, if you don't have an Amazon strategy, you don't have an overall strategy for your brand. The Amazon Marketplace Dilemma goes in-depth on the specific strategies and sales models that will help your brand manage pricing, distribution, and other key concepts of effective brand management. Highly recommended.

By far the most useful book on it’s topic. Well written. Very logically laid out. My hard copy is dogeared and highlighted. Only problem: Like Google, Amazon evolves constantly and has moved past some of the things in this book. I look forward to reviewing the authors’ updates to this material in due course. Brand managers: Here’s your book.

For those interested in selling on the Amazon Marketplace this is a great, instructive read, particularly around the pros and cons of various distribution strategies available on the channel, with insight into the many challenges brands may face, including actual seller examples.

As Amazon continues to change the retail landscape worldwide, budding online entrepreneurs like me, with meager resources can now seize the opportunity to market to the world (as we sit in front of our computers at our home office). While it was not even technically possible decades ago, Amazon made it all possible. But the hurried pace that this online selling revolution is morphing into, is so dizzying -it is hard for most of us to keep up and make selling in Amazon a viable sustainable venture. This book by James and Joe forces us to get out heads above the melee and see how things more clearly and appreciate how things are actually playing out in the Amazon marketplace. Sure, this book can scare you about Amazon’s predatory nature but it also provides you with knowledge that will not only dampen the fear but will give you tested tips on how to set yourself up for success as an Amazon seller.

Great book for amazon seller to learn in and outs of business

Full of useful info...

I work with companies to help them build and market their brands. Amazon has become a huge part of the distribution channel for many of these companies and it can be very confusing as to the right strategy to use. James and Joseph have helped clarfy this with their new book.I have been waiting for a book with this depth of knowledge to be written. I learned a lot more about selling on Amazon and I will be recommending it to all my clients.

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